This unit introduces students to the techniques and methodologies for formulating research projects in the business discipline. It is designed to provide students with the skills to assess the essential information needed to identify research questions and to provide insights to develop valid research results. The unit aims at enabling students to: define research questions and objectives; develop skills for collecting and collating secondary and primary data, and how to sample and analyse such data and report the results appropriately. Students will also learn about the ethics of research in this unit.